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Parallax Communications:
energy and experience

Established in 1989, Parallax is a full-service communications consulting company that has worked with dozens of private and public sector clients on a wide variety of projects. We focus on content, specializing in corporate and marketing communications, technical communication, content development, and content management strategies. 

At Parallax, we are writers first. Whether we are crafting communications plans, developing technical documentation, creating brochures, or planning content management strategies, we put the content and its audiences first. Our experience has taught us that effective communication starts with clear, concise writing and finishes with capable, hands-on project management.

OBR

Parallax Communications is a long-time contributor to the Ontario Business Report. See our recent series on the water sector by clicking on the graphic here:

 Water features

Other recent stories include a profile of export and investment environment in India, market profiles in two regions of China, and a feature on Canada's largest fruit and vegetable processor.

Can reusing your content save you money?               
It's easy to calculate your potential return from content reuse. Pamela Kostur explains how you can quickly evaluate your options to get the best value from your content investment. Find out how right here:  $$$$$


How to Rewrite Content for Reuse
Learn the basics of writing for content reuse with Pamela Kostur's article in DCL News.

 


     
 


Unlock the value of your content
at the iSchool Institute
 
Pamela Kostur is teaching two courses at the iSchool Institute, the continuing education and public outreach arm of the Faculty of Information at the University of Toronto. The iSchool offers classroom and web-based professional development classes and certificate programs, with regular classroom sessions in Toronto and Ottawa.
 
In March 2012, Pamela will be teaching Treating Content as an Organizational Resource, a two-day course at the Ottawa campus that challenges students to rethink the role of content within their organization.

In May 2012, Pamela is teaching Treating Content as a Business Asset in Toronto, emphasizing content's role as a business asset that can provide value to your organization.
 
To learn more about the courses and to register, visit the University of Toronto's iSchool.


Structured Authoring in action:
Download the Trane/Parallax presentation here


Mary Craig, Content Manager Leader at Trane Commercial Systems joined Pamela Kostur for a joint presentation on Structured Authoring as a First Step to Content Management at the STC's Summit '11 last month. Pamela and Mary described how they worked together on Trane's content management initiative, always putting the content first. Learn about starting with analysis, forming a reuse strategy, running a pilot, and using the results to inform a content management strategy.

Download their comprehensive speaking notes here.
  
  Follow Pamela Kostur on Twitter:Follow Pamela_Parallax on Twitter