the power of three




The strategy
It all starts here. We help you to analyze your content, figuring out the best content reuse strategy to support your business, your users, and your goals. Parallax Communications works with organizations in all industries to identify reuse opportunities and maximize their investment in content. We treat content as a business asset that can provide your company with a competitive edge.




The technology
Once your content reuse strategy is in place, you need the right technology to support this strategy. SmartDocs, a content reuse solution from ThirtySix Software, enables organizations to easily share and reuse their Microsoft Word content. With SmartDocs, you can create new documents more quickly by leveraging content that has already been written and approved. SmartDocs benefits nearly any writer, from corporate communicators and media relations specialists to technical writers and sales and marketing associates.




The training
It’s not enough to purchase the right software. You need to learn to use it, helping you to take full advantage of your new tools. Front Runner Training will teach you how to use SmartDocs, providing you with the skills to do your job that much better. Our training is customized to fulfill the specific needs of business and marketing communicators. Since 1997, Front Runner's goal has been to help you meet the needs of an ever-changing industry. We strive to build a 'win win' relationship and are proud of the many clients who have received their training from us.

No matter what your business, efficient communication is crucial to your success. With that in mind, are the writers in your organization working efficiently? Unless you’re reusing content whenever and wherever you can, you’re wasting time and money.   With content reuse, your communications remain consistent, and you don’t waste valuable time and money creating and recreating content that already exists. Content is consistent from communications plan to news release, from HR policy to employee newsletter, from brochure to the web, keeping your communications on track and your audiences satisfied. When similar content differs, your audiences spend their time trying to figure out the differences.   Content reuse is supported by technology, and that technology should make it easy for your writers to reuse content. Our content reuse solution incorporates a technology that seamlessly integrates into your Word writing environment. Easy to use technology minimizes the costs typically associated with new software, such as installation, training, and user acceptance. Learn how content reuse can help your organization. Contact the content reuse experts at: info@contentreusemadesimple.com How easy can it be? Take a look: